Looking for help with an assignment? Connect with an assignment Expert Now!

you will focus on the company’s branding strategy

you will focus on the company’s branding strategy.

  1. Overview
    Using the same hypothetical company from Part A: Your Marketing Plan, for this assignment, you will focus on the company’s branding strategy, primary and secondary target markets, positioning statement, and consumer behavior.
    Note: You should make all assumptions needed for the completion of this assignment.
    Instructions
    Create the second part of your marketing plan in 8–12 pages:

    1. Describe or list the feedback you received on Part A of your marketing plan. Explain how you will use the feedback to improve your plan.
    2. Develop a branding strategy for your product or service that covers the brand name, logo, slogan, and at least one brand extension.
    3. Thoroughly analyze the primary and secondary markets that you want to target. Thoroughly include the demographic profile (age, gender, ethnicity, and so on), psychographic profile, professional profile, geographic profile, and any other segment you deem necessary.
    4. Prepare a positioning statement. Include a perceptual map that shows your company’s position against its competitors. From this map, create a statement that depicts your position.
    5. Examine the relevant consumer behavior for your target market. Explain the main reasons why the brand name, logo, slogan, brand extension, and positioning statement are right for the identified target market.
    6. Use at least three academic resources as quantitative marketing research to determine the feasibility of your product or service. These resources should be industry specific and relate to your chosen product or service.
    7. Use the Part B Marketing Plan Template [DOCX] to complete the assignment.
    8. Note: Wikipedia and other similar websites do not qualify as academic resources.
      This course requires the use of Strayer Writing Standards. For assistance and information, please refer to the Strayer Writing Standards link in the left-hand menu of your course. Check with your professor for any additional instructions.
      The specific course learning outcomes associated with this assignment are:
    • Develop a branding strategy for a target market based on relevant consumer behavior.
  2. By submitting this paper, you agree: (1) that you are submitting your paper to be used and stored as part of the SafeAssign™ services in accordance with the Blackboard Privacy Policy; (2) that your institution may use your paper in accordance with your institution’s policies; and (3) that your use of SafeAssign will be without recourse against Blackboard Inc. and its affiliates.

you will focus on the company’s branding strategy

Get a Quick Quote

Approximately 250 words
Total price (USD) $: 10.99

Pressed for time on your upcoming paper? We can help!

Bored with homework

Reviews from Clients who Ordered from Our Website

Client: 3425

Ive submitted over 30 assignments from this website and gotten an average of 3.8 G.P.A.

Client: 2516

Juggling school with family and work has always been hectic but this website made it easy to do my studies and work while raising my 3 year old girl.

Client: 3516

Great customer service and quality work delivered on time!

Client: 2718

Client: 7384

Client: 8291

Client: 162

Client: 827

They delivered a professional and well written Resume for me. Reccommend

Why Us?

Privacy

Your personal and payment details are safe with us. Our website uses secure encryption for all orders. We guarantee not to share your details with any third parties.

Flexible Pricing

We offer great discounts and flexible pricing tailored to your needs. Additionally, we provide offers for orders above 30 pages and returning customer.

Originality

Our Professional Team of Writers have great experience and writing techniques to provide you with Quality Non-plagiarized work.

Customer Support

Our Customer Support and Professional Team of Writers are always available to help you anytime. Our Team  of writers are also available to take care of your writing needs 24/7 Live Chat is available 24/7 

How it Works

Step1: Provide Instructions

 

Provide detailed instructions including deadline for your paper and any additional information

Step 2: Pay & Assign Writer

 

Complete payment through our safe checkout and wait for your order to be assigned to suitable writer

Final Step: Download & Review

 

Download & Review your paper. You may request revision if anything is not satisfactory and rate the writer.